Brand Story Podcast
The Brand Story podcast features in-depth conversations with marketers, leaders, and brand storytellers about their professional journeys and the impact they’re making on the world around them.
The Storyteller’s Storyteller featuring George Tannenbaum
Chief George Officer of GeorgeCo.
The Storyteller’s Storyteller
George Tannenbaum is an advertising icon and true veteran in the world of copywriting. Having spent nearly four decades in the world of advertising and creative direction for the world’s top brands, he shares his journey of moving from working for a renowned ad agency to now working for himself — and what he’s learned along the way.
Writing is a Craft featuring Kate Kelly
Writer and publisher of America Comes Alive!
Writing is a Craft
In this episode, Kate Kelly, a talented writer, speaker, and historian, shares how curiosity drives good storytelling, why it’s important to respond to your audience, and how to get started writing.
Leading from the Ground Up featuring Daniel Blosser
President of Riddleberger Brothers, Inc.
Leading from the Ground Up
In this episode, we talk with Daniel Blosser, President of Riddleberger Brothers, Inc., the premier mechanical systems contractor in Central Virginia. For over 30 years, Daniel has worked at RBI in several different positions and uses that experience to lead the company successfully through growth and expansion while staying true to their values.
When Your Mission is Your Brand featuring Pat Craig
Executive Director of The Wild Animal Sanctuary
When Your Mission is Your Brand
In this episode, we talk with Pat Craig, Founder and Executive Director of The Wild Animal Sanctuary. Pat shares his incredible journey from becoming the youngest person licensed in the industry to leading the largest carnivore sanctuary in the world.
Fostering Community Through Storytelling featuring Andrea Dono
Executive Director of Harrisonburg Downtown Renaissance
Fostering Community Through Storytelling
How do you tell the story of a community? We’re talking with Andrea Dono, Executive Director of Harrisonburg Downtown Renaissance about the revitalization of Harrisonburg’s downtown. Andrea shares why you should always stay true to your mission (especially during difficult times), share your organization’s personality, and how storytelling builds community.
Scripts Are the Starting Line featuring Ken Marcus
Senior Writer at The Martin Agency
Scripts Are the Starting Line
Today we’re talking with Ken Marcus, Senior Writer at The Martin Agency, who has played a major role in campaigns for brands like GEICO and Sling. Ken takes us through the creative process, from building strong relationships with clients, collaboration, writing for comedy, and being single-minded in your messaging.
Be First Second featuring Khalil Garriott
Director of Branded Content and Executive Editor at James Madison University
Be First Second
How do you tell a story that makes an impact? Today we’re talking with content creator Khalil Garriott, Director of Branded Content and Executive Editor at James Madison University, about storytelling, thinking like a journalist, and why your content should celebrate — not sell.
Cultivating Social Community featuring Zain Gaziani
Head of Community & Social Media for VeeFriends
Cultivating Social Community
How often do you follow your gut instincts? Today we’re talking with Zain Gaziani, Head of Community & Social Media for VeeFriends, about risk versus reward, the positive impact of social media, and meeting challenges with enthusiasm.
Adopting an Abundance Mindset featuring Jay Harrington
President of Harrington Communications
Adopting an Abundance Mindset
Is it possible to build successful relationships online? Today we’re talking with thought leader Jay Harrington, president of Harrington Communications, about building relationships through LinkedIn, storytelling, and the importance of adopting an abundance mindset.
Building Authentic Connections featuring Judith Trumbo
CEO of VMRC
Building Authentic Connections
It takes a village to build – and deliver – a brand promise. Steve talks with Judith Trumbo, CEO of VMRC, about how to build community, position your brand’s differentiators, and the importance of authenticity to your audience.
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Find Full Episodes
Read the news about Brand Story’s fourth season.